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40 years of our popular Hobbylack!

In 1982, Panduro launched a paint that quickly became beloved by hobby painters everywhere: our unique Hobbylack! And it’s no wonder that it became so popular, because this paint adheres to just about everything, from wood and card to stone and metal. It can also be blended, which means you can create your own unique shades. Today you can choose between matt and gloss finishes. Follow along on a colourful journey through the history of Hobbylack!

1980s

Paint wood, wood, wood and more wood. Wooden trays, wooden toilet paper holders, almost everything made of wood was painted with Hobbylack craft paint.

1990s

The heyday of painting baskets. Woven baskets were decorated with painted flowers, bows, fruits and berries.

2000s

Painting stones became trendy and still is today. Large, small, smooth and rough stones are transformed using every imaginable colour.

2010s

Shabby chic is trending! Furniture, candlesticks and more are painted white and pastels, sanded down, and given a patina or a crackled finish.

2022 – Hooray, Panduro’s Hobbylack craft paint is celebrating 40 years!
Today, our Hobbylack is more popular than ever before and upwards of half a million Hobbylack containers go home with our customers each year. It adds colour to every imaginable craft and handicraft – from stone figures to clay vases!

The Hobbylack paint container over the years

The container had a colourful rainbow on the label for a long time, but the design has changed several times. Since 2020, the container has been made of 25% recycled plastic. That means that we have actually nearly replaced 1 tonne of fossil-based plastic with recycled plastic in just the last year.

How did Hobbylack paint come to be?

Panduro recognised the need for an acrylic paint for hobby purposes. It should adhere to everything, dry quickly and produce a nice finish. Together with French manufacturer Pebeo, a water-based, solvent-free, almost odourless acrylic paint was developed. It was the invention of Hobbylack!

Where is Hobbylack made?

Since the beginning, Hobbylack has been made in France by Pebeo, one of Europe’s leading manufacturers of primarily artists’ paints.

Why is it called Hobbylack?

The CEO at the time Jörgen Panduro and his team wanted the name to convey that the paint came in small containers and was intended for hobby applications – in other words, it wasn’t a wall paint or a fine art paint for canvases. The word “hobby” was paired with the word “lack” (as in lacquer), because the paint had a semi-gloss finish.

How many colours does Hobbylack come in?

When it launched in 1982, there were a total of 11 semi-gloss colours. Today there are fully 37 glossy colours (semi-gloss) and 26 matt colours (silk-matt). We continuously work to adapt the palette according to customers’ needs and current trends.

What did a container of Hobbylack cost in 1982?

When Hobbylack launched in 1982, a container cost SEK 7.75. For comparison, an ice cream cone from a kiosk cost about SEK 4 at that time.